Consumer Complaints and Company Market Value

Biosimilars: Company Strategies to Capture Value from the Biologics Market

Patents for several biologic blockbusters will expire in the next few years. The arrival of biosimilars, the biologic equivalent of chemical generics, will have an impact on the current biopharmaceuticals market. Five core capabilities have been identified as paramount for those companies aiming to enter the biosimilars market: research and development, manufacturing, supporting activities, mar...

Exploring the Online Music Market: Consumer Characteristics and Value Perceptions

Assessing market structure and company fit based on consumer perceptions in dynamic information technology markets

Convergence between computing, home entertainment, and telecommunications has become a technologically driven reality during the nineties. However, little attention has been paid to how consumers will evaluate products resulting from the combination of these industries. Ultimately, it is consumer choice that will drive the economic success of companies participating in these markets and a precu...

The Value of Information in an Online Consumer Electronics Market∗

Consumers buying electronics products at the lowest prices on Shopper.com during 2000 and 2001 saved an average of 16 percent, compared to purchasing at the average listed price. Consistent with a variety of theories, the value of information depends on the size of the market. When two firms list prices, consumers save 11% by purchasing at the lowest price rather than the average price. These s...

Consumer and Market Responses

We examine how consumers and financial markets in the United States reacted to two health warnings about mad cow disease: the first discovery of an infected cow in December 2003 and an Oprah Winfrey show that aired seven years earlier on the potentially harmful effects of mad cow disease. We find a pronounced and significant reduction in beef sales following the first discovery of an infected c...